One of the main outcomes of the European project RENewAL (Real Estate New Alternative Skills) in which IBOX is enrolled, is the Executive Master in Falicily, Property and Real Estate Management that will be delivered in Rome, posing a unique learning opportunity for innovation managers candidates.
As commented in the post regarding the kick off meeting of the project, RENewAL  started from the reflection that Real Estate activity has always followed a business model based only on an exclusively financial logic, privileging capital gain rather than current profitability. The business model of South European countries (Italy, Cyprus, Greece, Portugal, Spain and Bulgaria are the project country-targets) has been founded only on the outdated “building, buying & sale” logic, making the sector not productive and ignoring or underestimating all management aspects and strategy connected to profitability, management and enhancement of assets and properties. However, the economic crisis ended this model based on financial credit and management improvisation: this, at international level (United States, some Asian countries, Australia and some North European countries), persuaded and convinced Real Estate owners and managers to pay more attention on management and enhancement of properties, upgrading Real Estate assets. In South European countries, although the great architectural traditions, this passage has not still been realized for several reasons. Firstly, the historical delay that characterized the industrialization process has originated a deficit in organizational/management culture. Moreover, the peculiarity of national markets and industry, featured by a high fragmentation, and the skills gap in training and education in Real Estate, lacking of innovative elements of management, have led to a very low level of profitability produced, despite huge real estate assets. For this reason, it is necessary to renovate and modernize organizational models and results, in order to be more competitive and profitable, finding innovative solutions in Real Estate sector.
The Learning Programme and delivering phase
A more specific skills gap is the not yet sufficient integration between Health sector, Real Estate and Facility Management. The RENewAL Skills project foresees the delivering of a sector-specific skills solution, responding to the needs of Real Estate field, in terms of lack of transversal competences and skills, and developing specific and innovative training modules, with a specific focus on HEALTH & WELLBEING knowledge for Facility and Workplace Management. Integrating health knowledge in the Workplace management, inspired by energy efficiency, eco-design and domotics, in order to develop innovative solutions and implementing the creation of a new job profile, is an innovative expected result for the Real Estate sector.
The Executive Master in Italy
Masterandskills, the Business School lead Applicof RENewAL Project, is starting a free Executive Master in Facility, Property and Real Estate Management and expects to enrol 30 European talents by October 2018. The new Master, aims to introduce new managers with innovative skills in the European Real Estate market, in order to design urban and work spaces focusing facility and asset management, workers’ health and well-being and productivity. Learners Profiles will be selected among:

  • 12 Italian new graduates in Architecture, Civil Engineering, Economy, Psychology, Sociology and Neuroscience
  • 12 Italian professionals in Real Estate
  • 6 graduates from PARTNER countries in Architecture, Civil Engineering, Economy, Psychology, Sociology and Neuroscience

The 7-month programme will take place in Rome from the end of October till the middle of April (320 Hours). It will be a unique opportunity for architects, engineers, economists, psychologists and neuroscientists wng to develop a solid professional network, an international perspective and a specialised knowledge on the most cutting-edge techniques for Real Estate strategy and innovation. During the programme a project workDesign an innovative solution for the Workplace Management inspired by health&Wellbeing in workplace” (160 hours) will be implemented and the 2 working groups which will present the best projects will gain 2 weeks extra-period of pre-incubation at UBIMedical. At the end of this phase, particip will have an internship experience (240 Hours) to our local partners in Greece, Portugal and Italy.
Executive Master attendance is free. Travel to/from Rome as well as subsistence costs in Rome will not be covered. Internship and pre-incubation costs (travel and subsistence) will be covered up to a set limit.
Get more information  here.